Marketing Manager | Healthcare | $130k-$150k base | North Sydney, Onsite
Help drive growth for a purpose-led healthcare organisation by using marketing to fuel the recruitment stream (B2B) and support sales conversion through smart lead management.
About the Company
Join a leading healthcare organisation dedicated to providing accessible, quality care across Australia. With a strong values-driven culture and a mission that genuinely makes a difference, the business continues to grow by opening new centres and expanding services.
This role sits within the recruitment marketing function, which focuses on attracting healthcare professionals whose expertise is essential to the organisation’s growth and impact.
About the Role
This is a hands-on, all-round marketing role responsible for executing a recruitment marketing plan that directly supports sales and business development.
You’ll work closely with the Chief Business Development Officer, Head of Sales, and Head of Marketing to deliver campaigns across digital, content, events, and brand channels—designed to generate quality leads, nurture prospects, and track conversion outcomes through Salesforce.
It’s a fast-moving, collaborative role where commercial awareness, relationship building, and measurable impact are key.
Key Responsibilities
- Deliver B2B recruitment campaigns across email, LinkedIn (organic and paid), events, and partnerships
- Manage end-to-end event activity including third-party exhibitions, sponsorships, and internal recruitment events
- Create and optimise landing pages, content, and digital assets using CMS (Dato preferred)
- Partner with agencies to deliver targeted paid activity, including Google Ads and sponsored content
- Write and manage high-quality content for blogs, emails, and LinkedIn campaigns
- Work closely with the sales team to align marketing activity with lead generation and conversion goals
- Manage and track leads through Salesforce, ensuring visibility of campaign impact and ROI
- Report on campaign performance with clear insights and recommendations
- 4+ years in marketing, ideally B2B, with strong campaign execution skills
- Experience with CRM and automation platforms (Salesforce/Pardot preferred), including lead tracking and reporting
- Strong stakeholder management—comfortable partnering with sales and operations teams
- Excellent content writing and communication skills
- Experience across events, digital marketing, and relationship-based campaigns
- Results-focused mindset with proven ability to link marketing activity to conversion outcomes
- Join a healthcare organisation making a genuine impact on communities across Australia
- Play a key role in connecting marketing with sales to deliver measurable growth
- Work closely with senior leadership in a visible, high-impact role
- Diverse, hands-on position spanning events, digital, content, and partnerships
- Be part of a values-led culture with a clear purpose and strong collaborative team
