
Applying for a marketing role in 2025? You're not alone, and competition is tight. Whether you're going for a digital, content, or brand role, your approach matters. At SustainRecruit, we've placed hundreds of marketers and seen what works.
Here are our sharpest, quickest tips to help you stand out.
1. Tailor Your CV to the Role (Every Time)
Generic CVs don’t cut it. Mirror the language of the job description. Highlight relevant campaigns, tools, and outcomes. A few minutes of tailoring can mean the difference between interview and inbox limbo.
2. Quantify Your Impact
“Managed email campaigns” is forgettable. “Increased email click-through rate by 42% over 6 months” grabs attention. Numbers show your value.
3. Don’t Overload with Buzzwords
Yes, you're a “results-driven creative problem solver”—so is everyone else. Focus on clarity, not clichés. Be specific, be real.
4. Make LinkedIn Work for You
Your LinkedIn should reflect your best self. Use a strong headline (“Growth Marketer | B2B SaaS | Paid Social & SEO”) and a summary that tells a story. Engage with industry content. Recruiters notice.
5. Prepare with Purpose
Before interviews, research the company’s marketing funnel, tone of voice, and past campaigns. Be ready to ask thoughtful questions—and suggest ideas.
Bonus Tip:
We can’t emphasise this enough: show that you understand both creative and commercial aspects of marketing. That’s what employers are hiring for.
Looking for your next step? At SustainRecruit, we help marketers move forward with confidence—and into roles where they can thrive.
Connect with us at hello@sustainrecruit.com.








